MediaSpark was launched in 2012 by Richard Kelly, who had a mission to create a truly independent media buying agency with experience, trust and transparency at its core.
Richard has over 20 years’ experience with media, cutting his teeth in advertising back in the 1990’s with The Scotsman Publications before working with some of Scotland’s top media buying agencies.
We base our strategies and recommendations on the latest media intelligence across all channels, putting a huge focus on seeking out valuable opportunities and added value. Integrity and honesty is everything to us – we only make recommendations which are firmly in our client’s interests.
MediaSpark are proud to be 100% independent. No media obligation means we take the ‘neutral’ approach, identifying low cost opportunities because they are the most effective, not because we have to.
We work with a range of different clients across a variety of sectors, meaning our experienced team of in-house strategic planners and buyers can analyse media performance across a broad spectrum, ensuring we are flexible, versatile and adaptable across a range of different mediums including social media, broadcast, print and digital.
Our team provide an excellent blend of knowledge and experience, along with a ‘finger on the pulse’ approach to the constant new developments and opportunities that the increasingly fragmented and evolving media marketplace has to offer.
Why not give us a call, it could be the start of something exceptional for both of us!
WHAT WE DO
We get to know your business, your markets and your ambitions. Pairing your business with our understanding / interpretation of how audiences behave ensures you reach exactly who you need to and when, delivering results. We use the latest research available to give you a competitive advantage.
Understanding audiences, seasonality, timings and deals is what we do best. We work daily with all media channels. – TV, Digital, Social, Print, Radio, Outdoor and Direct Mail – using the latest research to construct detailed media strategies that work.
MEDIA NEGOTIATING AND BUYING
Our experience working in volume markets means we have access to the latest deals, opportunities and advice. We do all the hard work to keep your media costs down, achieve added value and deliver impressive results.
We can assess whether you are paying too much for your media costs. We work hard to develop positive relationships with every media supplier, ensuring you get the best deals available.
POST CAMPAIGN ANALYSIS
Assessing the success of strategic campaigns generally proves that when done right, a proper media campaign will reach the right people, at the right time, in the right environment - driving footfall and making a positive impact on the bottom line.